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amazon.com

Overview page. Subjects: Marketing — Bibliography.

An online seller of goods and services, founded in 1995 by Jeff Bezos, which was mainly focused on selling books. Amazon.com was immediately successful and has a robust business model....

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artwork

Overview page. Subjects: Bibliography — Marketing.

The visual components of an ad, not including the typeset text.

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camera-ready art

Overview page. Subjects: Bibliography — Marketing.

The artwork that is in sufficiently finished form to be photographed for printing.

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insert

Overview page. Subjects: Marketing — Bibliography.

A detailed promotional copy or material inserted into a newspaper, magazine, or journal. See also advertising.

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mock-up

Overview page. Subjects: Marketing — Bibliography.

A simulation of a final product for use as a promotional advertising device, or a prototype that is photographed, filmed, displayed, or published.

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testimonial

Overview page. Subjects: Bibliography — Marketing.

A credential for a product or service based upon successful usage. Many products use customer testimonials on product or service success in order to market and sell the product to others.

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