Overview

circulation

Return to overview »

Results | All related links for this item | 1-7 of 7 results for:


Refine by type

Refine by product

 

access

Overview page. Subjects: Media Studies.

1. (accessibility) General availability for use: e.g. the percentage of a given population owning or having access to a communications medium/technology. This was a key issue...

See overview in Oxford Index

circuit of communication

Overview page. Subjects: Media Studies.

Stuart Hall's encoding/decoding model of mass communication (1980), in which the traditional linear model of sender–message–receiver (see transmission models), rendered in the context of...

See overview in Oxford Index

distribution

Overview page. Subjects: Marketing — Media Studies.

1. (marketing) The delivery of goods to consumers.

2. The circulation of a publication.

3. Frequency of publication.

null...

See overview in Oxford Index

James Walter Thompson

Overview page. Subjects: Marketing.

(1847–1928)

Born in Pittsfield, Massachusetts, a pioneer of the advertising industry and the founder of the J Walter Thompson agency. Thompson acquired his employers' company...

See overview in Oxford Index

media consumption

Overview page. Subjects: Media Studies.

1. An analysis of the relationship between media and their audiences measured in circulation figures, viewing amounts, or visitor numbers.

2. A way of...

See overview in Oxford Index

production

Overview page. Subjects: Media Studies.

1. Broadly, the generation of a sign, text, utterance, or message (see also textual production), often distinguished from reception but in some cases applied even...

See overview in Oxford Index

sensationalism

Overview page. Subjects: Media Studies.

In the mass media, a tendency in the reporting of events to dramatize and exaggerate in order to attract attention and increase circulation or audience share. Often associated with dumbing...

See overview in Oxford Index