Chapter

Firms and Industries

John Kay

in The Business of Economics

Published in print October 1996 | ISBN: 9780198292227
Published online November 2003 | e-ISBN: 9780191596520 | DOI: http://dx.doi.org/10.1093/0198292228.003.0020
 Firms and Industries

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This final chapter begins with surveys of two industries – once hugely successful, recently in serious decline – the Lloyd's insurance market and the British horse racing industry. It continues with a discussion of the decline of Saatchi and an examination of the retail financial services industry. It concludes by exploring two generic issues for all firms and all industries; namely what the core businesses are and when there is a need for consolidation.

Keywords: competitive advantage; competitive strategy; consolidation; core business; corporate strategy; financial services; insurance; Lloyd's; racing; Saatchi

Chapter.  6181 words.  Illustrated.

Subjects: Microeconomics

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