Appropriability and the Challenge of Scope: Banc One Routinizes Replication

Gabriel Szulanski

in The Nature and Dynamics of Organizational Capabilities

Published in print November 2001 | ISBN: 9780199248544
Published online November 2003 | e-ISBN: 9780191596155 | DOI:
 Appropriability and the Challenge of Scope: Banc One Routinizes Replication

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The chapter is concerned with the mechanisms through which routines are made common across a group of related organizations, in this case the member banks of a bank group. The group of banks associated with Banc One has been expanded through acquisition. Banks choose to become members of the group because of the significant financial success that group members continue to have, and because of strong belief that success is due in good part to certain bundles of routines that are used in Banc One operations. At the same time, the philosophy of Banc One admits that individual units should have a certain freedom to accommodate to the particularities of their individual circumstances. The study describes in elaborate detail the process through which a new acquisition of Banc One is taught and learns the basic routines that define the Banc One system.

Keywords: appropriability; banks; knowledge transfer; organizational learning; routines

Chapter.  14581 words.  Illustrated.

Subjects: Microeconomics

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