Knowing When to Redesign

DAVID A. NADLER, michael l. tushman and mark b. nadler

in Competing by Design

Published in print October 1997 | ISBN: 9780195099171
Published online October 2011 | e-ISBN: 9780199854868 | DOI:
Knowing When to Redesign

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  • Organizational Theory and Behaviour


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Looking at the companies cited in this book which underwent organizational reconstruction, we understand that the reasons and circumstances for such redesign vary from case to case. However, it is common and should be well-known across management that the company will inevitably face further changes and the company should be able to keep up with such modifications. However, some managers rely on the notion that their organizational design could last a longer period of time. As the company's external environment involves several elements, such as economic trends, legislative intervention, technological advances, and other such aspects, the company should be able to determine when to push through with redesign efforts and look at strategic design as a dynamic process.

Keywords: redesign; dynamic process; strategic design; organizational design; external environment

Chapter.  7344 words.  Illustrated.

Subjects: Organizational Theory and Behaviour

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