Chapter

The Financing of Venetian Music Books

Jane A. Bernstein

in Music Printing in Renaissance Venice

Published in print November 1998 | ISBN: 9780195102314
Published online October 2011 | e-ISBN: 9780199853113 | DOI: http://dx.doi.org/10.1093/acprof:oso/9780195102314.003.0005
The Financing of Venetian Music Books

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Music printing in sixteenth-century Venice was a complicated and multifaceted business. It involved many financial risks and required substantial sums of money. In comparison with other fields, the music book trade did not generate an impressive income. Yet the music publisher/printer had to have a good business sense, for in order to be successful he not only had to gain entrance into intellectual circles, but also to remain, first and foremost, a businessman who could carry on his trade in the international marketplace. Independent sponsorship of publications by printers was a highly risky enterprise. Only the large Venetian presses, such as the Scotto firm, had the necessary capital and contacts to finance their own publications.

Keywords: music printing; international marketplace; sponsorship; Scotto; finance

Chapter.  5906 words. 

Subjects: Musicology and Music History

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