Arriving at the Square

Solly Angel

in The Tale of the Scale

Published in print February 2004 | ISBN: 9780195158687
Published online October 2011 | e-ISBN: 9780199849826 | DOI:
Arriving at the Square

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This chapter explores Solly Angel's own aesthetic convictions. It also looks at simple prototypes that veteran designers and ordinary people could handle and comment on, and develops a deeper awareness of the sheer beauty of the many designed objects that Solly saw as he began to search the novelty shops, the museums, and the bookstores of New York City. Without a workshop and with no tools to his name except a pair of metal shears, he proceeded to build two show-and-tell prototypes. Solly already felt uncomfortable and mildly anxious about the prospect of having to confront manufacturers who embraced a different design aesthetic, and who had strong ideas about what their customers wanted or what corporate image they wanted to convey in their products. But he was running ahead of himself again. After all, he did not yet have any manufacturer interested in his invention.

Keywords: prototype design; sandwich plate; New York; manufacturers; Solly Angel

Chapter.  8965 words.  Illustrated.

Subjects: Innovation

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