Chapter

Strategy: The Economic Logic

James A. Phills

in Integrating Mission and Strategy for Nonprofit Organizations

Published in print August 2005 | ISBN: 9780195171280
Published online October 2011 | e-ISBN: 9780199850327 | DOI: http://dx.doi.org/10.1093/acprof:oso/9780195171280.003.0003
Strategy: The Economic Logic

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This chapter explores the purpose and importance of strategy for the nonprofit organization. It also examines a framework for developing, articulating, and evaluating strategy, and shows how to apply this framework in practice. The understanding on what it is and from where it came is described. The focus of this chapter is on the firm, where competitive advantage is the most central concept. The three elements of complete strategy, namely scope, competitive advantage, and logic, are discussed.

Keywords: strategy; economic logic; nonprofit organization; complete strategy; scope; competitive advantage; firm

Chapter.  8776 words.  Illustrated.

Subjects: Business Strategy

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