Chapter

Avoiding the Pitfalls of Mission, Strategy, and Execution in the Real World

James A. Phills

in Integrating Mission and Strategy for Nonprofit Organizations

Published in print August 2005 | ISBN: 9780195171280
Published online October 2011 | e-ISBN: 9780199850327 | DOI: http://dx.doi.org/10.1093/acprof:oso/9780195171280.003.0009
Avoiding the Pitfalls of Mission, Strategy, and Execution in the Real World

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This chapter provides some guidelines about how to deal with the problems of mission, strategy, and execution in an organization. Two broad classes of difficulty are noted: psychological factors related to how information is processed and to make sense of the experience (including emotional reactions and biases) and analytical factors related to the complexity of applying the core concepts of mission and strategy. The two final sets of criteria that may be helpful in evaluating the strategy include the general properties of good versus bad strategies and the specific tests that the strategy should pass.

Keywords: mission; strategy; execution; organization; core concepts

Chapter.  10633 words. 

Subjects: Business Strategy

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