Chapter

Introduction

Yolande Coombes and Margaret Thorogood

in Evaluating Health Promotion

Second edition

Published in print October 2004 | ISBN: 9780198528807
Published online September 2009 | e-ISBN: 9780191723964 | DOI: http://dx.doi.org/10.1093/acprof:oso/9780198528807.003.0001
Introduction

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This introductory chapter begins with brief discussions of the purpose of the book followed by the definitions of health and health promotion. It then considers the evaluation of health promotion, quantitative and qualitative approaches, and the importance of process evaluation. An overview of the subsequent chapters is presented.

Keywords: health promotion; definitions; process evaluation; quantitative approaches; qualitative approaches

Chapter.  2043 words. 

Subjects: Public Health and Epidemiology

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