Chapter

Diffusion of health technologies: evidence from the pharmaceutical sector

Victoria Serra-Sastre and Alistair McGuire

in The Economics of New Health Technologies

Published in print May 2009 | ISBN: 9780199550685
Published online February 2010 | e-ISBN: 9780191720543 | DOI: http://dx.doi.org/10.1093/acprof:oso/9780199550685.003.0004
 Diffusion of health technologies: evidence from the pharmaceutical sector

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This chapter discusses the role of technology diffusion in the area of pharmaceutical treatments. It is an up-to-date literature review of the main determinants of technology diffusion, including a discussion of the social, economic, and institutional constraints that enable pharmaceuticals to reach their targeted market.

Keywords: technology diffusion; pharmaceutical treatments; new technology; social constraints; economic constraints; institutional constraints

Chapter.  9545 words.  Illustrated.

Subjects: Public Health and Epidemiology

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