User Experience in Global Context

Huatong Sun

in Cross-Cultural Technology Design

Published in print March 2012 | ISBN: 9780199744763
Published online May 2012 | e-ISBN: 9780199932993 | DOI:

Series: Human Technology Interaction Series

User Experience in Global Context

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This chapter explains why it is necessary and important to have a holistic vision of user experience for integrating action and meaning in cross-cultural design. Following Chapter 1, Chapter 2 continues to review the unintegrated situation of cross-cultural technology design from the angle of usability and user experience. It maintains that the narrow conceptualization of usability that only focuses on action in technology design practices, is complicated by the narrow representations of culture that just reflect static meaning, resulting in a disconnect between action and meaning in cross-cultural design. This chapter first examines the usability concept and traces the conceptual movement from usability to user experience for a broader vision. Then it surveys cross-cultural usability research and practices and probes into the disconnect between action and meaning in technology design.

Keywords: usability; usability engineering; context of use; consumption; developer localization; user localization; user experience; cultural usability; cross-cultural usability

Chapter.  9290 words.  Illustrated.

Subjects: Cognitive Psychology

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