Chapter

Brian's Story: Conversations Carried through My Fingers

Huatong Sun

in Cross-Cultural Technology Design

Published in print March 2012 | ISBN: 9780199744763
Published online May 2012 | e-ISBN: 9780199932993 | DOI: http://dx.doi.org/10.1093/acprof:oso/9780199744763.003.0007

Series: Human Technology Interaction Series

Brian's Story: Conversations Carried through My Fingers

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This chapter explores the complexities of local culture beyond the models of cultural dimensions with an American user case. It studies American graduate student Brian’s texting use for coordinating with friends and examines how a precedent genre (instant messaging) shaped the local use of a new technology (text messaging) and the perception of the writing practices engendered (i.e., text messages as conversations) in the American context. It shows that the complexities of designing for culturally localized user experiences cannot be accomplished by only studying cultural dimensions.

Keywords: cross-cultural design; cultural dimensions; mobile messaging; instant messaging; aim; gender; instrumental affordance; social affordance

Chapter.  6538 words.  Illustrated.

Subjects: Cognitive Psychology

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