Girl Evangelists versus the Flappers

Thomas A. Robinson and Lanette D. Ruff

in Out of the Mouths of Babes

Published in print December 2011 | ISBN: 9780199790876
Published online January 2012 | e-ISBN: 9780199919192 | DOI:

Series: Religion in America

Girl Evangelists versus the Flappers

Show Summary Details


Girl evangelists stood as a useful contrast to the new image of youth and the female. It was the press that first noticed this and made something of it. It gave them a concrete opposite of the flapper to exploit. But the contrast between the flapper and the girl evangelist was exaggerated. Not every girl labelled a flapper adopted every aspect of flapper behavior and dress. Not every girl evangelist rejected every aspect of flapper culture, though generally that amounted to little more than a bobbed hairstyle. For the most part, girl evangelists made flappers a target of their preaching, though some more gracefully than others. Revivalism and Pentecostalism became alarmed when flapper fashion (shorter dresses and use of cosmetics) were adopted by members of their congregations, and girl evangelists, representing the ideal of the traditional girl, had to be careful not to adopt too much of the flapper style and thus lose their audience and support.

Keywords: bobbed hair; flappers; fashion; cosmetics

Chapter.  4783 words. 

Subjects: Religious Studies

Full text: subscription required

How to subscribe Recommend to my Librarian

Buy this work at Oxford University Press »

Users without a subscription are not able to see the full content. Please, subscribe or login to access all content.