Reference Entry

online advertising

Edited by Jonathan Law

in A Dictionary of Business and Management

Fifth edition

Published in print January 2009 | ISBN: 9780199234899
Published online January 2009 | e-ISBN: 9780191726545
online advertising

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Advertising on the Internet, typically by *banner advertisements or by pop-up pages, which appear when a user opens a

Reference Entry.  23 words. 

Subjects: Business and Management

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