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Advertising Association


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(AA)

An organization representing the interests of advertisers, advertising agencies, and the media. Founded in 1926, it collects and assesses statistics on advertising expenditure as well as running an annual programme of seminars and training courses for people working in advertising, marketing, and sales promotion.

http://www.adassoc.org.uk/ Website of the Advertising Association: includes research and reports

Subjects: Business and Management.


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