code of advertising practice
Do UK Television Alcohol Advertisements Abide by the Code of Broadcast Advertising Rules Regarding the Portrayal of Alcohol?
ROBINSON, Kenneth Dean (1909 - 1987), Administrator, Advertising Code, British Herbal Medicine Association, since 1978 (General Secretary, 1979–86)
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1. Formal, published ethical codes of professional practice within the advertising industry.
2. In semiotics, conventions of form and/or content regularly employed within advertisements. See also advertising formats; codes.
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