A euphemism for the entertainment function of television. In relation to television programmes in the UK, an allusion to a tendency for factual genres to seek to be entertaining, inverting the old Reithian priorities (see Reithianism). This is part of the rhetoric of the debate about the ‘falling standards’ of programmes attributed to a populist approach to retaining and increasing audience share. The implied contrast is with news values. In factual genres on television the boundaries between fact and fiction have become blurred. See also story model; tabloidization.
Subjects: Media Studies.