Giorgetto Giugaro

(b. 1938)

Quick Reference

(1938– )

One of Italy's most renowned car designers, since the 1980s Giugaro has also been involved with design in many other fields including industrial design, clothing, and accessories. Having studied at the Turin Academy of Fine Arts his work attracted the attention of Dante Giacosa, who recruited him to the Centro Stile at Fiat in 1955. He moved on to join the car‐styling company Bertone in 1959 where his work included the Alfa Romeo Giulia GT and the Fiat 850 Spider. In 1965 he became design director at the Turin‐based Ghia car body design company, working on projects for Volkswagen and the Japanese Isuzu company, as well as designs for the 1966 Motor Show, most significantly the Maseratii Ghibli and De Tomaso Pampero. In 1968, with Aldo Mantovani and Lucio Bosio, he founded Italdesign, a company that offered a far more comprehensive service to automobile manufacturers than its body‐styling predecessors, offering specialist advice relating to all stages from original design ideas through to the practicalities of mass production. Italdesign has been commissioned by many leading European manufacturers including Audi, BMW, Fiat, Renault, and Volkswagen, working on such well‐known models as the Alfa Romeo Alfasud (1972), the VW Golf (1974), and the Fiat Panda (1980), Uno (1983), and Punto (1993). Giugaro Design was established in 1981 as an industrial design consultancy with a client list that has included Nikon, Seiko, and Necchi. Giugaro spA was established in 1987 to offer services relating to fashion and accessories.

Subjects: Industrial and Commercial Art.

Reference entries