Overview

marketing management


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'marketing management' can also refer to...

marketing management

marketing management

marketing management

marketing management

marketing process management

marketing process management

marketing process management

The Nature of Marketing Management

The Practice of Management—Marketing

customer relationship management/marketing

Marketing Management in Britain: What is the Evidence for ‘Failure’?

Southwell, Pyers Anthony Joseph (born 1930), International Management and Marketing Consultant, now retired

HARE, Geoffrey (1940 - 1988), marketing/management consultant; Chief Executive, Scottish Tourist Board, 1986–87

ATTWOOD, Thomas Jaymril (born 1931), management and marketing consultant; Chairman, Cargill, Attwood and Thomas Ltd, Management Consultancy Group, 1965–97; Associate Professor of Strategic Management, International Management Centres, 1997–2004

BARWISE, (Thomas) Patrick (born 1946), Professor of Management and Marketing, London Business School, 1990–2006, Emeritus Professor, 2007

PIERCY, Nigel Francis - Professor of Marketing and Strategy, and Dean, School of Management, Swansea University, since 2013

ROBERTSON, Ian Stuart (born 1958), Member, Board of Management, BMW AG, and Head of Sales and Marketing, BMW, since 2008

KINGSLEY, David John (1929 - 2014), consultant in management, marketing and communications, since 1975; Chairman, Kingsley and Kingsley, since 1974

FORSTER, Norvela Felicia (1931 - 1993), Founder Chairman and Managing Director of consultancy company researching into marketing and management problems in Europe and overseas

 

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The practice and operation of running a marketing team or department, marketing programmes, and developing a marketing strategy and plan.

Subjects: Marketing.


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