A conceptual model of human motivation developed by the American behavioral scientist Abraham Maslow in 1954. The model is based on the premise that much human behavior is goal directed. At the most basic level are needs related to the survival instinct (need for food, shelter, clothing, etc.); then come the need for safety and security, social needs such as family and other social support systems, then what Maslow and others describe as self-actualization needs, i.e., achieving full potential as a person and thus satisfying self-esteem.
Subjects: Medicine and Health.