massed culture

Show Summary Details

Quick Reference

Aspects of culture, including sports products and services, which are transmitted to many in society through the mass media and are designed to appeal to the mass of the population. An important aspect of services and goods produced for the mass market is that they are often standardized, homogenous, and associated with inferior experiences or low quality. See also popular culture.

Subjects: Sports and Exercise Medicine.

Reference entries

Users without a subscription are not able to see the full content. Please, subscribe or login to access all content.