Oswald Stoll

(1866—1942) theatre entrepreneur

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(1866–1942) British theatre owner and manager, knighted 1919. Born in Australia, Stoll began his career as the co-manager of the Parthenon Music Hall, Liverpool. He took over Leveno's Music Hall in Cardiff in 1889, and introduced the two-houses-per-night system that became standard for late nineteenth-century music halls. In 1900 he helped establish the Moss Empires circuit, and worked to promote the social respectability of music-hall entertainment. From 1904 he managed the London Coliseum, staging spectacular shows alongside variety bills. He took over the London Opera House in 1916 and converted it into a cinema, characteristically exploiting new possibilities in popular entertainment.

From The Oxford Encyclopedia of Theatre and Performance in Oxford Reference.

Subjects: Theatre.

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