textual determinism

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The stance that the form and content of a text determine how it is decoded. Critics of this stance argue that decoders may bring to the text codes of their own which may not match those used by the encoder(s), and which may shape their decoding of it. See also authorial determinism; literalism; compare aberrant decoding; audience determinism; encoding/decoding model; negotiated reading; oppositional reading.

Subjects: Media Studies.

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