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tracking study


'tracking study' can also refer to...

tracking study

tracking study

Retaining and Tracking Cohort Study Members

Tracking Insects with Harmonic Radar: a Case Study

Track 7: Cardiovascular disease: Epidemiological research and intervention studies 1

Track 7: Cardiovascular disease: Epidemiological research and intervention studies 2

Dyssynchrony by speckle-tracking echocardiography and response to cardiac resynchronization therapy: results of the Speckle Tracking and Resynchronization (STAR) study

RE: “TRACKING OF CARDIOVASCULAR RISK FACTORS: THE TROMSØ STUDY, 1979–1995”

The application of amorphous track models to study cell survival in heavy ions beams

Speckle-tracking strain of the left atrium: a transoesophageal echocardiographic validation study

Does fast-tracking increase the readmission rate after pulmonary resection? A case-matched study

Torsion of young hearts: a speckle tracking study of normal infants, children, and adolescents

Sensitivity study of CR39 track detector in an extended range Bonner sphere spectrometer

Tracking iron in multiple sclerosis: a combined imaging and histopathological study at 7 Tesla

Neural Differentiation Tracks Improved Recall of Competing Memories Following Interleaved Study and Retrieval Practice

Eye tracking for assessment of workload: a pilot study in an anaesthesia simulator environment

Field Dependence–Independence and Eye Movement Patterns: Investigating Users’ Differences Through an Eye Tracking Study

CLINICAL INTERVENTIONS TRACK: USING ACCELEROMETRY FOR PHYSICAL ACTIVITY MONITORING AND PROMOTION: THE LIFE AND NHANES STUDIES

V-110EXTREME FAST-TRACK REHABILITATION IN THORACIC SURGERY: INTERNATIONAL BICENTRIC PROSPECTIVE STUDY

 

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A quantitative technique for measuring advertising effectiveness, usually in the minds of the target audience. Tracking measures are primarily awareness and perception of brand as promoted by an advertising campaign. One of the primary measures is the respondents' ability to recall the advertising that promoted the brand, and their interpretation of the messages or points in the advertising campaign. Ultimately, the advertiser is attempting to create preference for the brand in the minds of the target audience—so preference and consideration relative to competing brands is also measured. See also advertising.

Subjects: Marketing.


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