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1. Translation between languages or codes or between levels within a language or code (see also code-switching). Structuralists argue that some kind of translation is unavoidable in human communication. Lévi-Strauss declared that ‘understanding consists in the reduction of one type of reality to another’. Greimas observed that ‘*signification is…nothing but…*transposition from one level of language to another, from one language to a different language, and meaning is nothing but the possibility of such transcoding’. See also translatability.

2. (computing) Conversion of files by software from one format to another. This can involve lossy compression.

Subjects: Media Studies.

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