Visual forms and practices within a society, including those of everyday life, popular culture, and high culture, together with the processes of production and consumption or reception associated with them. This includes all visual media (visual art, photography, film, television, posters, etc.). See also aestheticization; codes of looking; flâneur; gaze; ocularcentrism; picture perception; spectacularization; surveillance; visual anthropology; visual consumption; visual imperative; visualism; visuality; visual merchandizing; visual practices; visual semiotics.
http://www.citrinitas.com/history_of_viscom/ History of visual communication
Subjects: Media Studies.