China and the Multinational Experience

Jonathan Story

in The Oxford Handbook of Business and Government

Published in print February 2010 | ISBN: 9780199214273
Published online May 2010 | | DOI:

Series: Oxford Handbooks in Business and Management

China and the Multinational Experience

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  • Business and Management
  • International Business
  • Business Strategy



Business people ask of China: what do we need to know in order to do business in China? The answer provided here is that the transformation of China conditions every aspect of business, and that therefore the central consideration for top management of multinational corporations is to understand the linkage between the party-state's economic policies and record, the rapid evolution of the business system, and what this spells out for the making and implementation of corporate strategy. The approach is to conceive of corporations as learning organizations, learning in this case how to operate in a China which is deeply engaged in learning what it means to modernize fast. This article links changes in the macro-context for China to changes in its business system; then briefly illustrates what this has meant, and continues to mean, for implementing corporate strategy and policies in China. The final section discusses the futures of China as the key to making corporate policies there now.

Keywords: multinational corporations; top management; business system; economic policies; corporate strategy; China

Article.  16384 words. 

Subjects: Business and Management ; International Business ; Business Strategy

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