Individual Differences And Decision Making

Emma Soane and Nigel Nicholson

in The Oxford Handbook of Organizational Decision Making

Published in print March 2008 | ISBN: 9780199290468
Published online September 2009 | | DOI:

Series: Oxford Handbooks in Business and Management C

 Individual Differences And Decision Making

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This article aims to provide an overview and discussion of the sources and effects of individual variation in how individuals make choices and decisions. This review encompasses both the micro and the life-span perspective, with the common assumption that individual differences are part of the evolved human design. Individuals reap the benefits of comparative advantage through differentiation, sustaining the survival of the species through complex social organization and their own reproductive fitness by occupying niches within it. Behavioural genetics research contains plentiful evidence for the existence of heritable differences in temperament and dispositions that will bear upon how we make decisions at the micro and life-space levels of choice.

Keywords: individual choices; individual decisions; decision making; individual differences; social organization; behavioural genetics

Article.  7527 words. 

Subjects: Business and Management ; Organizational Theory and Behaviour ; Business Strategy

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