The multiple frames of ‘Chinese’ values: from tradition to modernity and beyond

Steve J. Kulich and Rui Zhang

in Oxford Handbook of Chinese Psychology

Published in print February 2010 | ISBN: 9780199541850
Published online September 2012 | | DOI:

Series: Oxford Library of Psychology

 The multiple frames of ‘Chinese’ values: from tradition to modernity and beyond

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  • Psychology
  • Social Psychology
  • Cognitive Neuroscience


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Fascination with noting the uniqueness of ‘the Chinese’ and their culture has been an enduring pursuit of many throughout recent history. The psychological study of Chinese values has a long history, from Chinese being included in small-set multi-nation comparative studies, to deeper considerations of ‘the Chinese’ from indigenous and emic perspectives, to seeking to integrate Chinese values into universal etic frameworks. This article aims to position the study of ‘Chinese values’ in the context of the ongoing waves of global values studies to study and assess its contribution, and to bring into print an extensive summary of the vast new developments in values research on the Chinese mainland. It briefly reviews the academic history of values studies, where the definitions, levels, and frames of values are explained. Furthermore, it analyzes the approaches of more recent values research considering the varied assumptions about ‘Chinese values’ in their international context.

Keywords: Chinese values; global values; emic perspectives; globalization; Chinese indigenous psychology

Article.  27157 words. 

Subjects: Psychology ; Social Psychology ; Cognitive Neuroscience

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