The Effect of Media on Public Knowledge

Kathleen Hall Jamieson and Bruce W. Hardy

in The Oxford Handbook of American Public Opinion and the Media

Published in print May 2011 | ISBN: 9780199545636
Published online September 2011 | | DOI:

Series: Oxford Handbooks of American Politics

The Effect of Media on Public Knowledge

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  • Politics
  • US Politics
  • Political Behaviour



This chapter takes a look at the effect of media on public knowledge, studying the knowledge on the candidates' issue stands and endorsements, and then introducing the concept of the Gas Tax Holiday. It also discusses the effects of partisan media and selective avoidance, along with the informing effect of the Internet.

Keywords: media; public knowledge; issue stands; endorsements; Gas Tax Holiday; partisan media; selective avoidance; informing effect; Internet

Article.  6822 words. 

Subjects: Politics ; US Politics ; Political Behaviour

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