Audience Reception

Tanya Pollard

in The Oxford Handbook of Shakespeare

Published in print December 2011 | ISBN: 9780199566105
Published online September 2012 | | DOI:

Series: Oxford Handbooks of Literature

 Audience Reception

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This article examines how audiences in Shakespeare's time responded to the plays they saw, and how can one assess the impact, noting that early modern ideas about audiences' reactions to plays can illuminate both the plays themselves and playwrights' goals in composing them. More broadly, it reflects on the development of the theatre as a commercial institution, and its strategies for identifying, cultivating, and pleasing the paying customers who were necessary to its success.

Keywords: Shakespeare's plays; audiences' reactions; playwright; theatre audience

Article.  7880 words. 

Subjects: Literature ; Shakespeare Studies and Criticism

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