Article

Persuading the Public: New Face Values For the 21st Century

James Partridge

in Oxford Handbook of the Psychology of Appearance

Published in print May 2012 | ISBN: 9780199580521
Published online December 2012 | | DOI: http://dx.doi.org/10.1093/oxfordhb/9780199580521.013.0034
Persuading the Public: New Face Values For the 21st Century

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This article presents the story of James Partridge who survived extensive, disfiguring burns sustained in a car accident at the age of 18. James's case highlights the immense challenges inherent in changing social and societal attitudes, but he feels optimistic that this change can be achieved. He highlights the role lay-led organizations can play in this process by outlining his charity's recent campaign to promote ‘Face Equality’, and describing a series of posters of people with visible differences which have been displayed in many cities in England and which were designed to raise awareness, educate, and challenge viewers.

Keywords: James Partridge; burn injury; appearance; visible difference

Article.  7736 words. 

Subjects: Psychology ; Social Psychology ; Clinical Psychology

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