Chapter

The evaluation of public health education initiatives on smoking and lung cancer: an ethical critique

Peter Allmark, Angela Tod and Jo Abbott

in Public health ethics and practice

Published by Policy Press

Published in print November 2009 | ISBN: 9781847421029
Published online March 2012 | e-ISBN: 9781447303114 | DOI: http://dx.doi.org/10.1332/policypress/9781847421029.003.0005
The evaluation of public health education initiatives on smoking and lung cancer: an ethical critique

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This chapter examines the ways in which public health information is communicated to the public and evaluates public health educational initiatives. It argues that the information concerning the relationship between smoking and lung cancer can convey the wrong messages. It discusses health promotion in relation to smoking and highlights the difficulties and dilemmas of health messages even where epidemiological evidence is strong. It contends that health education should be judged by the success with which it leads to people holding accurate beliefs.

Keywords: public health information; health education; smoking; lung cancer; epidemiological evidence

Chapter.  6825 words. 

Subjects: Public Health and Epidemiology

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