New Waves, Specialist Audiences and Adult Films

Paul Grainge, Mark Jancovich and Sharon Monteith

in Film Histories

Published by Edinburgh University Press

Published in print January 2007 | ISBN: 9780748619061
Published online September 2012 | e-ISBN: 9780748670888 | DOI:
New Waves, Specialist Audiences and Adult Films

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This chapter discusses changes in the film industry at the end of the 1950s and into the 1960s. As cinema's role as classic family entertainment was lost to television, films diversified to attract different audiences, including young Americans for whom sci-fi, horror and titillation at the drive-in would guarantee a great evening out, and more specialist ‘art house’ screenings for American audiences for whom European imports held the intellectual high ground. The chapter also includes the study, ‘The End of Classical Exploitation’ by Eric Schaefer, which explores the movie trends and the historical changes that evolved into the exploitation industry. It also sets the scene for the rise of ‘sexploitation’ films in the 1960s and ‘blaxploitation’ in the 1970s.

Keywords: television; drive-in; art house films; Eric Schaefer; exploitation industry; sexploitation; blaxploitation; film history

Chapter.  10192 words. 

Subjects: Film

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