The Normativity of Communication: <i>Norms and Ideals in Pence's Speculative Rhetoric</i>

Ignacio Redondo

in The Normative Thought of Charles S. Peirce

Published by Fordham University Press

Published in print August 2012 | ISBN: 9780823242443
Published online January 2013 | e-ISBN: 9780823250769 | DOI:

Series: American Philosophy (FUP)

The Normativity of Communication: Norms and Ideals in Pence's Speculative Rhetoric

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This chapter proposes a constitutive approach to communication, while focusing on a neglected giant of the philosophy of communication: the American logician and philosopher Charles S. Peirce. Against reductionistic explanations that dominate contemporary discourse in communication theory, it makes a plea for a rhetorical turn in communication based on a rediscovery of Peirce, whose writings on signs and dialogic understanding partake of a more comprehensive view of the human condition. In particular, it draws attention to the Peircean insistence on scientific inquiry as the deliberate, self-controlled pursuit of truth, which in turn demands grounding knowledge in the very heart of an ongoing, self-correcting, and ever-growing community of inquirers. It is argued that a liberal interpretation of speculative rhetoric, the third branch of semeiotic, provides us with a standpoint from which to search for the normative roots of communication through concrete instantiations of reasonableness in situated contexts of utterance and interpretation.

Keywords: communication; scientific inquiry; truth; semeiotic; normative roots

Chapter.  6977 words. 

Subjects: Philosophy

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