Chapter

Egyptianizing the American Dream

Mona Abaza

in Cairo Cosmopolitan

Published by American University in Cairo Press

Published in print October 2009 | ISBN: 9789774162893
Published online September 2011 | e-ISBN: 9781617970269 | DOI: http://dx.doi.org/10.5743/cairo/9789774162893.003.0006
Egyptianizing the American Dream

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This chapter explains the sudden expansion of shopping malls in Cairo despite the fact that these enterprises are not as successful as one might think. Recession and the devaluation of the Egyptian pound have been indicators that Egypt is facing an economic downturn. Social scientists specializing in Egypt, like Assef Bayat and Timothy Mitchell, provide a pessimistic view of growing rural and urban poverty and the unbearable urban density which has been exacerbated in the last decade, increasing the deplorable living conditions of the silent majority. Mitchell's analysis of the last decade's economic performance predicts a gloomy future. In today's Cairo, gentrification is taking place as large consumer spaces are created. This is most drastically felt in two areas: the historical quarter of Bulaq facing the upscale residential island of Zamalek, and the newly constructed satellite Nasr City at the fringes of Heliopolis.

Keywords: Cairo; shopping malls; Egypt; poverty; gentrification; Bulaq; Nasr City; urban density; consumer spaces

Chapter.  10788 words.  Illustrated.

Subjects: International Relations

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