Sean P. Cunningham

in Cowboy Conservatism

Published by University Press of Kentucky

Published in print June 2010 | ISBN: 9780813125763
Published online September 2011 | e-ISBN: 9780813135441 | DOI:

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The 1980s election of Ronald Reagan highlighted by his overwhelming win in Texas was a culmination of more than two decades of political change, hastened by a host of economic, social, and demographic forces. With Texas grassroots enthusiasm for Republican conservatism at an all-time high, and Carter's unpopularity crushing Democratic credibility at the national level, the state's political loyalties and traditions quickly began to change. The potency of negatively associating Carter with liberalism was further highlighted by the visibility of economic and foreign policy failures. The more Carter was associated with failure, the more failure was associated with liberalism, and liberalism was circularly associated with the Democratic Party.

Keywords: demographic forces; enthusiasm; credibility; potency; liberalism

Chapter.  10973 words.  Illustrated.

Subjects: US Politics

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