Chapter

Wider, Not Deeper

Ray Zone

in 3-D Revolution

Published by University Press of Kentucky

Published in print June 2012 | ISBN: 9780813136110
Published online January 2013 | e-ISBN: 9780813141183 | DOI: http://dx.doi.org/10.5810/kentucky/9780813136110.003.0007
Wider, Not Deeper

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Difficulties of 3D exhibition in the 1950s are examined and business factors for theaters described. The impact of TV upon movie theaters is gauged and the choice by the movie studios to use CinemaScope instead of 3D is evaluated. The end of the 1950s 3D movie boom is attributed to CinemaScope.

Keywords: Boxoffice; Television; Cinerama; CinemaScope; Polaroid

Chapter.  4812 words.  Illustrated.

Subjects: Film

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