Chapter

King Cleaners

Peter M. Birkeland

in Franchising Dreams

Published by University of Chicago Press

Published in print May 2002 | ISBN: 9780226051901
Published online February 2013 | e-ISBN: 9780226051925 | DOI: http://dx.doi.org/10.7208/chicago/9780226051925.003.0003
King Cleaners

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This chapter reports a detailed account of the nature of work franchisees perform at King Cleaners. It specifically addresses the sources of uncertainty they face. The example given is Larry, who had operated his franchise for five years. Although King Cleaners is one of the leading franchise companies in the world, he still struggled in his franchise unit which appears to be surprising. Larry even provided services at his own expense which was not part of his contract. However, Larry still lost his post. Franchising may offer people with the opportunity to run their own business, but at King Cleaners they often do so on the fringes of the economy. In this precarious position, franchisee operations act as shock absorbers for the corporation.

Keywords: franchisees; King Cleaners; Larry; franchise; franchising; economy

Chapter.  5388 words. 

Subjects: Organizations

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