Chapter

The Divergent Logics of Hard- and Soft-News Production

Pablo J. Boczkowski

in News at Work

Published by University of Chicago Press

Published in print September 2010 | ISBN: 9780226062792
Published online February 2013 | e-ISBN: 9780226062785 | DOI: http://dx.doi.org/10.7208/chicago/9780226062785.003.0003
The Divergent Logics of Hard- and Soft-News Production

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This chapter discusses the production of hard and soft news with focus on Clarín.com, an online news portal. The account of Clarín.com shows that there are major differences between the two units devoted to the production of hard and soft news. These differences stand in contrast to a dominant strain in the literature that highlights the existence of shared practices and principles that cut across hard and soft news. This theme emerges in several ways in which scholars blur the boundaries that separate hard and soft news. First, some sociological analyses underscore the political and cultural significance of soft news. Second, political communication scholars address a turn away from hard news and a trend toward a softening in the reporting of hard news. Triggered by such findings, studies have examined the circumstances in which soft-news outlets convey public affairs content.

Keywords: hard news; soft news; online news; media; communication; public affairs

Chapter.  10062 words.  Illustrated.

Subjects: Sociology

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