Chapter

Publishers' Series

in Science for All

Published by University of Chicago Press

Published in print October 2009 | ISBN: 9780226068633
Published online March 2013 | e-ISBN: 9780226068664 | DOI: http://dx.doi.org/10.7208/chicago/9780226068664.003.0007
Publishers' Series

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Many of the non-specialist science books published during the Victorian period in Britain appeared within series issued by publishers to provide the public with the basis for an informal education. Issuing educational books in series was not a new phenomenon in the early twentieth century, but the format enjoyed a resurgence in the years before the Great War and again in the 1920s. At the opposite end of the scales of both ideology and depth of coverage were the series of books aimed at teenagers, usually boys. The most significant commercial opportunities lay in the mass market for cheap books aimed at adult readers, and there were several phases in the expansion of this market before and after the Great War. By the turn of the century, some publishers had already begun to sense the opportunity for an expansion in the market for self-improvement literature. The Great War caused a massive interruption in the publishing trade. The economic and cultural life of the nation became increasingly disturbed during the 1930s.

Keywords: science books; publishing; Victorian period; Britain; series; informal education; educational books; self-improvement literature; mass market; teenagers

Chapter.  13448 words.  Illustrated.

Subjects: History of Science and Technology

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