Chapter

Commercial Culture and Its Discontents

Laura J. Miller

in Reluctant Capitalists

Published by University of Chicago Press

Published in print May 2006 | ISBN: 9780226525907
Published online February 2013 | e-ISBN: 9780226525921 | DOI: http://dx.doi.org/10.7208/chicago/9780226525921.003.0001
Commercial Culture and Its Discontents

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This introductory chapter discusses the history of bookselling and the book trade in the U.S. It addresses the question of how book professionals position themselves in relation to some general principles of capitalism, including competition, profitability, growth, efficiency, and impersonality. This chapter also traces the evolution of bookselling from independent bookstores to chain stores. It also explores the design of standard and multifunction bookstores and bookseller activism.

Keywords: bookselling; book trade; U.S.; book professionals; capitalism; competition; bookstores; bookseller activism

Chapter.  8767 words. 

Subjects: Organizations

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