Chapter

The Discourse of Trade: Print, Politics, and the Company in England

in Indian Ink

Published by University of Chicago Press

Published in print June 2007 | ISBN: 9780226620411
Published online March 2013 | e-ISBN: 9780226620428 | DOI: http://dx.doi.org/10.7208/chicago/9780226620428.003.0004
The Discourse of Trade: Print, Politics, and the Company in England

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This chapter shows that the early seventeenth-century English East India Company was often a reluctant entrant to the world of print. The printing press was one political resource among many, and a potentially risky one at that. The complex economy of influence that print was part of in the early seventeenth century, which also involved the artful deployment of speech and manuscripts, is explored here through detailed reconstructions of the Company's response to an attack printed in 1615, and the pamphlets that were part of conflicts with the Dutch in the 1620s. However, the explosion of printed material in the mid-seventeenth century changed matters. The flowering of the relationship between the press and the market in England, which powered the production of a huge diversity of printed material, was conjoined with the establishment of a new relationship between print and politics.

Keywords: English East India Company; print; printing press; speech; manuscripts; pamphlets; England; politics

Chapter.  22207 words.  Illustrated.

Subjects: Colonialism and Imperialism

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