The Logic of Compliance

Gaye Tuchman

in Wannabe U

Published by University of Chicago Press

Published in print October 2009 | ISBN: 9780226815299
Published online February 2013 | e-ISBN: 9780226815282 | DOI:
The Logic of Compliance

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To understand the need for universities to prepare undergraduates for the labor market, one must understand the problems that labor faces in a globalized capitalist economy, and must also accept specific notions of competition within both social and economic relations. Today universities invoke professional, market, and service logics. In universities, the market logic has not obliterated either the professional logic or the public service logic. It is believed that the central administrators involved in academic decisions recognized the importance of market logic to their jobs, but also believed they were devoted to “core academic values” (the professional logic) such as freedom of inquiry and a belief in how the humanities and the arts enrich people's lives. Wannabe University's top administrators make no bones about their commitment to the market logic. Their commitment to that ethos permeates the 2008 academic plan, but seems less central to the plans that some of the colleges and schools had drafted a few years earlier. This chapter pays particular attention to two plans: the 2008 draft university plan; and the 2006 plan of the College of Liberal Arts and Sciences.

Keywords: undergraduates; labor market; capitalist economy; academic decision; academic values; professional logic; 2008 academic plan; higher education; Wannabe University; central administration

Chapter.  7795 words. 

Subjects: Higher and Further Education

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