This chapter addresses Coupland's formal and thematic approach to narrative: it traces the relationship between what de Certeau names the ‘interminable recitations’ of those now prevalent commercial stories and the necessity, in Coupland's fiction, of the storytelling act. A crucial concern is the novelist's ongoing interest in the representation of time. Coupland's persistent literary exploration of temporality and its relationship with human identity resonates with H. Porter Abbot's claim, informed by the ground-breaking work of Paul Ricoeur, that ‘narrative is the principal way in which our species organizes its understanding of time’.
Keywords: Coupland's fiction; commercial stories; storytelling act; time representation; human identity
Chapter. 13825 words.
Subjects: Literary Studies (20th Century onwards)
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