Reference Entry

Yamaha Motor Company (1955)

Jonathan Woodham

in A Dictionary of Modern Design

Second edition

Published online May 2016 | e-ISBN: 9780191762963

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The company was established in the wake of the Yamaha Corporation’s diversification into motorcycle production in 1954 with a model closely based on the German DKW design. Presaging the company’s future design success in the field was the compact Yamaha 250cc ...

Reference Entry.  121 words. 

Subjects: Industrial and Commercial Art

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