Journal Article

Re-engaging with rationality in economic geography: behavioural approaches and the importance of context in decision-making

Kendra Strauss

in Journal of Economic Geography

Volume 8, issue 2, pages 137-156
Published in print March 2008 | ISSN: 1468-2702
Published online January 2008 | e-ISSN: 1468-2710 | DOI: https://dx.doi.org/10.1093/jeg/lbm048
Re-engaging with rationality in economic geography: behavioural approaches and the importance of context in decision-making

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  • Welfare and Poverty
  • Demographic Economics
  • Wages, Compensation, and Labour Costs
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Behavioural approaches have become mainstream in economics, supported by the research of cognitive scientists and psychologists, yet their findings have attracted little attention from geographers. This article argues for a renewed behavioural economic geography that builds on research in behavioural economics but also addresses one of its main shortcomings: a lack of engagement with the social context of decision-making. I outline a research agenda that bridges the gap between the disciplines in the area of pension decision-making, using the example of choice in UK occupational plans to argue for a mixed methodological approach to meet the challenge of taking context seriously.

Keywords: behavioural geography; rationality; pensions; decision-making; I38; J18; J38; D81

Journal Article.  9306 words. 

Subjects: Welfare and Poverty ; Demographic Economics ; Wages, Compensation, and Labour Costs ; Information, Knowledge, and Uncertainy

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