Reference Entry

eBay

Charles Doyle

in A Dictionary of Marketing

Fourth edition

Published in print January 2016 | ISBN: 9780198736424
Published online May 2016 | e-ISBN: 9780191800221
eBay

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An online auction *website where individuals or businesses can sell goods and services worldwide. See appendix 2 (eBay case study)...

Reference Entry.  30 words. 

Subjects: Marketing

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