Reference Entry

selective distortion

Daniel Chandler and Rod Munday

in A Dictionary of Media and Communication

Published in print January 2011 | ISBN: 9780199568758
Published online January 2011 | e-ISBN: 9780191727979
selective distortion

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(*marketing) A tendency to interpret *information in ways which reinforce existing *attitudes or beliefs. In

Reference Entry.  31 words. 

Subjects: Media Studies

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